Retail tycoon's daughter Chloe Green will have green soles on her shoes.
BY Hilary Alexander | 24 June 2011
Chloe Green and Ollie Locke at Elton John's White Tie & Tiara Ball. Photo: Rii Schroer
Chloe Green, the daughter of retail billionaire, Sir Philip Green, is planning her own assault on the high street fashion market.
The increasingly glamorous 20-year-old plans to launch her own footwear line as a concession within her father's Topshop chain, in time for London Fashion Week, in February next year.
Elton John's White Tie and Tiara Ball 2011 in pictures
The young entrepreneur obviously cannot use her own name - that belongs to a rather well-known French brand - but she plans to use her initials 'CG'.
And, in a masterstroke of marketing and image, the Topshop heiress intends to paint the soles of all her shoes green - thereby establishing an immediate link with the family name, as well as creating a 'footprint' she hopes will become as famous as shoe king Christian Louboutin's red-soled creations, worn by celebrities the world over.
Chloe, with a recent tongue-piercing challenging the more Establishment diamonds in her ears, and an enviable cleavage visible in her black, low-cut Herve L�ger gown, was among the guests at Sir Elton John and David Furnish's White Tie and Tiara Ball, held at their home in Windsor, last night. Chloe's other key accessory was her current beau, the wild-haired bisexual 'reality show' actor, Ollie Locke, one of the stars of 'Made in Chelsea'.
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